Dermalogica, Inc.

Challenge

Dermalogica, a leader in professional skin care required the assistance of a North American exhibit company to ensure their global image was consistent with their European marketing program.

Creative Solution

The Alphaform Group worked closely with Dermalogica's appointed contractor to ensured that the European exhibit program was mirrored exactly with the most minuet details replicated. Alphaform's quality assurance program provided for detailed fabrication drawings, approval documentation, along with in-house fabrication inspections to ensure brand consistency.

Success

Dermalogica and their contractor were extremely satisfied with the result: an upscale, interactive salon that allowed people to connect with the Dermalogica brand through on-site cosmetic consultation, demonstrations and product applications.
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